Phoenix International is one of leading Clinical Research Organizations (CRO) in the world. The Phoenix International Review is distributed quarterly to the Phoenix International review customers to inform them of the new developments in the world of clinical research. The document was designed with the goal of creating a new, easily recognizable, visual language for the Phoenix International business communication materials. In addition, the format and production techniques were carefully selected to deliver cost advantages in production (2-color printing) and distribution (mailing in a standard A10 announcement envelope) for a high volume item.